98% of visitors award HansePferd an overall mark of “excellent” to “good”. So it’s no wonder that two thirds of visitors have remained loyal to the trade fair for years.
Most visitors buy the products that they are looking for when they visit the trade fair and are happy to spend a bit more in order to obtain high quality. This is confi rmed by the total turnover of € 5.1 million that was achieved in 2010 despite the fi nancial crisis.
94% of exhibitors state that they come into contact with their key target groups at HansePferd and 87% recommend the trade fair to others – proving just what an excellent business opportunity it is.
86% of visitors to HansePferd are active equestrians, 69% of whom own a horse.
Lectures and presentations by renowned experts in various forums and demonstration rings are very popular with the visitors. The varied programme in the large show hall, where exhibitors can also be co-presenters, attracts a wide audience with a high degree of interest.
The evening GalaShows put on an impressive spectacle that combines horsemanship and equestrian sports as well as exciting, action-packed performances by international stars. The combined admission ticket means a large number of guests visit the HansePferd beforehand, thus increasing the number of potential customers.
Whether you arrive by subway or suburban railway, bus or long-distance train, the trade fair centre is easy to get to with public transport. The new “Messe Ost” underground car park offers also an additional 900 parking spaces.
Our cutting-edge exhibition halls provide a clear structure for the various exhibition areas, offering easy orientation for the visitor. Take for example our comprehensive sections dedicated to investment goods and equestrian equipment, not to mention areas reserved for specialist topics such as the Western Town or the Icelandic Horse Village. Together with our ideal infrastructure, this gives you the perfect backdrop against which to present your products and services.
|Exhibitors: above 450 Exhibitors from 15 nations|
|Visitors: about 45.000|
|Area: almost 47,000 sq. m.|
|Agency: Landesverband der Reit- und Fahrvereine Hamburg e.V.|
|Co-agency: Pferdestammbuch Schleswig-Holstein / Hamburg e.V.|
|Organizer: Hamburg Messe und Congress GmbH|